Explore the world with a local guide
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A personal travel blog about exploring the Netherlands evolved into a Free Walking Tour company in Porto and Sydney. To reflect this transformation, a new look and feel was essential.
"Exploreando" is a word derived from blending "explore" and "walking," embodying a brand synonymous with adventure and discovery. I developed a new brand identity featuring a map-inspired bubble with an X, paying homage to traditional map markings to evoke excitement and curiosity. Vibrant colors were chosen to ensure all social media communications were fun and engaging.
Exploreando is dedicated to crafting journeys beyond the typical tourist experience, offering a delightful mix of fun, discovery, and a genuine love for the cities explored.
