Nike House of Innovation wanted to bring to life their 'Feel Your All' campaign with a space full of stories about movement and mindfulness.
HATTER agency was asked to bring calmness to Nike's more futuristic and industrial-looking store in Paris. As a result, we designed colourful spaces, with aura-inspired colours and reusable fixtures that combined –a total of 78 meters of bespoke– fabric, digital screens and sound.