DuluxCow3
CLIENT        DULUX COLOURS OF THE WORLD
AGENCY        DESIGN BRIDGE AMSTERDAM
ROLE          GRAPHIC DESIGNER
YEAR          2017

Palettes inspired by epic landscapes

DULUX COLOURS OF THE WORLD •DULUX COLOURS OF THE WORLD •DULUX COLOURS OF THE WORLD •DULUX COLOURS OF THE WORLD •DULUX COLOURS OF THE WORLD •DULUX COLOURS OF THE WORLD •DULUX COLOURS OF THE WORLD •DULUX COLOURS OF THE WORLD •DULUX COLOURS OF THE WORLD •DULUX COLOURS OF THE WORLD •DULUX COLOURS OF THE WORLD •DULUX COLOURS OF THE WORLD •DULUX COLOURS OF THE WORLD •DULUX COLOURS OF THE WORLD •DULUX COLOURS OF THE WORLD •DULUX COLOURS OF THE WORLD •DULUX COLOURS OF THE WORLD •DULUX COLOURS OF THE WORLD •DULUX COLOURS OF THE WORLD •DULUX COLOURS OF THE WORLD •DULUX COLOURS OF THE WORLD •DULUX COLOURS OF THE WORLD •DULUX COLOURS OF THE WORLD •

Dulux aimed to refresh their French portfolio of paints, making it easier for less colour-confident consumers to select and mix tones that would harmonize together.

Eight geographically-themed packs were designed, each split into two sides: inspirational vs. functional. On the left side, we featured stunning landscapes, while the right side showcased curated palettes. A color chip was placed in the center of each pack to highlight the final colour, making the selection process more intuitive and visually appealing.

DuluxCow4
DuluxCow2
DuluxCow5
DuluxCow1
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