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CLIENT        NIKE
AGENCY        HATTER AGENCY
ROLE          FREELANCE GRAPHIC DESIGNER
YEAR          2022

Celebrating Nike's 50th Anniversary

NIKE 50TH ANNIVERSARY •NIKE 50TH ANNIVERSARY •NIKE 50TH ANNIVERSARY •NIKE 50TH ANNIVERSARY •NIKE 50TH ANNIVERSARY •NIKE 50TH ANNIVERSARY •NIKE 50TH ANNIVERSARY •NIKE 50TH ANNIVERSARY •NIKE 50TH ANNIVERSARY •NIKE 50TH ANNIVERSARY •NIKE 50TH ANNIVERSARY •NIKE 50TH ANNIVERSARY •NIKE 50TH ANNIVERSARY •NIKE 50TH ANNIVERSARY •NIKE 50TH ANNIVERSARY •NIKE 50TH ANNIVERSARY •NIKE 50TH ANNIVERSARY •NIKE 50TH ANNIVERSARY •NIKE 50TH ANNIVERSARY •NIKE 50TH ANNIVERSARY •NIKE 50TH ANNIVERSARY •NIKE 50TH ANNIVERSARY •NIKE 50TH ANNIVERSARY •

Nike celebrated its 50th anniversary, and HATTER was tasked with spotlighting the milestone in the Dubai Mall store.

We embraced an old archive aesthetic to highlight how past innovations can inspire future ingenuity. The "Never Done" anthem served as the foundation for all the elements we developed, including Bill Bowerman's desk, sketches, 3D models, and interactive activations.

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