CLIENT BARRY CALLEBAUT
AGENCY DESIGN BRIDGE AMSTERDAM
ROLE GRAPHIC DESIGNER
YEAR 2017
A place to create and collaborate
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Barry Callebaut is a leading international chocolate manufacturer. They sought to create a brand experience that would engage their customers.
The winning concept featured open spaces where chefs and mixologists could work while giving visitors a sneak peek at what was to come. The space exuded a studio vibe, emphasizing craftsmanship, creativity, and collaboration. A new stand was designed, accompanied by communication materials, to launch their Forever Chocolate program. Visitors could immerse themselves in farming experiences using cardboard 3D virtual reality glasses. Additionally, the first-ever Chocolate Tasting Ritual Standard was developed to standardize the tasting process for the industry.
